2025
Poppi Brand Identity Analysis Booklet
Poppi Brand Identity Analysis Booklet
Poppi Brand Identity Analysis Booklet
Visual Hierarchy
Layout Design
Editorial Design
Project DETAILS
Project DETAILS
Project DETAILS
As part of my graphic design coursework, I created a brand identity analysis booklet for Poppi, focusing on how the brand’s existing visual identity could be translated into a cohesive editorial layout. My primary focus was layout design, creating a structured and visually engaging booklet that balanced typography, imagery, color, spacing, and hierarchy throughout each page.
As part of my graphic design coursework, I created a brand identity analysis booklet for Poppi, focusing on how the brand’s existing visual identity could be translated into a cohesive editorial layout. My primary focus was layout design, creating a structured and visually engaging booklet that balanced typography, imagery, color, spacing, and hierarchy throughout each page.
I approached the project with a focus on visual communication and strategic design, considering how each layout decision could guide the reader through the content while maintaining consistency with Poppi’s established visual language. This project strengthened my skills in editorial design, publication layout, typography, visual hierarchy, brand analysis, composition, and strategic graphic design.
I approached the project with a focus on visual communication and strategic design, considering how each layout decision could guide the reader through the content while maintaining consistency with Poppi’s established visual language. This project strengthened my skills in editorial design, publication layout, typography, visual hierarchy, brand analysis, composition, and strategic graphic design.
Featured Projects
Featured Projects
© 2026 lLucyDesigns. All rights reserved.
© 2026 lLucyDesigns. All rights reserved.